ideas, innovations and apps for social work in the age of smartphones and social media
Recently, the attorney general of California released guidelines on mobile privacy for mobile based applications to assist app developers and others in managing user privacy. Titled Privacy on the Go: Recommendations for the mobile ecosystem, these recommendations seek to promote the privacy of users as mobile devices proliferate in everyday use.
The report is the result of an outreach effort that compiled input from stakeholders throughout the mobile industry. Its purpose is to serve as a template for the mobile industry to develop mobile-friendly privacy policies and practices that will improve consumer privacy without stifling innovation. To accommodate the smaller screens of mobile devices, the report recommends the use of special notifications such as icons, or pop-up notifications to inform consumers about how personally identifiable information is being collected and shared.
The issue of mobile privacy is increasingly pressing as more than half of American adult cell phone owners access the Internet from their phones, and more than 1,600 mobile apps are released every day.
To protect consumers’ online privacy, Attorney General Harris forged an agreement among the seven leading mobile and social app platforms in 2012. The agreement – with Amazon, Apple, Facebook, Google, Hewlett-Packard, Microsoft and Research in Motion – involved displaying app privacy policies that users could find in a consistent location in the platform store and review before downloading an app.