ideas, innovations and apps for social work in the age of smartphones and social media
If you want to reach out to young people via Social Networks one of the decisions you have to make developing your social media strategy is which social Network to use. There are some ideas that Facebook suffers from problems in reaching teens. Hence it may be wise to look at some user statistics of the most popular Social Networks. Garry Tan investigated on that doing a quick survey on the use of Facebook, Twitter, Instagram, Tumblr, and Snapchat. He surveyed two groups of people: first group aged 13-18, second group 19-25. In total 1,038 respondents. Here are his results:
Have a look at his post to go deeper into his analysis. You may find it useful to keep you from backing the wrong social media horse for your strategy.